Since 2009, Jayne Min (aka @STOPITRIGHTNOW) has been the source for fashion and lifestyle inspiration, recognized as much for her bold-yet-minimalist aesthetic as her raw and irreverent take on it. Fusing California-cool skate roots with the now-established designer looks, Jayne has become a cult style icon and industry maverick, sought after by brands, designers and editors for her unexpected perspective and signature deadpan. In addition to countless online appearances, Jayne has been featured in major publications including Vogue, Elle, L’Officiel, Complex, and Style.com. She has collaborated with Barney’s, Target, Calvin Klein, both luxury fashion houses and household names alike.
With a B.A. in Visual Arts and near decade of experience in apparel design and production, Jayne provides a refreshing reprieve from the notoriously serious world of fashion. When not globetrotting, Jayne loves to spoil her photogenic pomeranians, Kuma and Pepper.